Best Image Size for Uploading to Facebook

Social media image sizes seem to change constantly.

One moment y'all have the perfect comprehend page for your business relationship. The adjacent, it's been resized, and looks all pixelated and incorrect.

Information technology doesn't help that data about official dimensions and image sizes is harder to find than a ceremonious discussion on politics on Facebook.

But, it'south non difficult if yous consult this guide to social media paradigm sizes on all important social media platforms!

Beneath are the nearly contempo social media prototype dimensions, as of 2022.

Bonus: Get the always-up-to-date social media prototype size cheat canvas.  The free resource includes recommended photo dimensions for every type of image on every major network.

Nosotros go into more than detail for every single network below, merely this paradigm includes the social media epitome sizes you probably look upwards about often.

Instagram image sizes

Instagram supports horizontally and vertically oriented images. Information technology too still supports square images, which was what the platform was known for when information technology start launched.

This increases your brand's options. Merely it besides makes image dimensions a piddling trickier to get right. Follow these guidelines to make sure your images end up looking their best.

Instagram profile photo size: 320 x 320 pixels

Instagram profile photos are displayed at 110 x 100 pixels, but the image files are stored at 320 x 320 pixels, and then make sure to upload an image that's least that large.

Fifty-fifty though the dimensions are in a square format, Instagram profile photos are displayed equally a circle. Make sure whatever elements y'all want to focus on in the photo are centered so they don't become cropped out.

Instagram image sizes for feed photos:

• Landscape: 1080 10 566 pixels
• Portrait: 1080 ten 1350 pixels
• Square: 1080 x 1080 pixels
• Supported attribute ratios: Anywhere between ane.91:1 and iv:5
• Recommended prototype size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the image is landscape or portrait)

Tips:

• If you desire your images to wait their best on Instagram, aim to upload an image that is 1080 pixels wide.
• When you share an Instagram image that'south sized over 1080 pixels, Instagram volition size it down to 1080 pixels.
• If you share a photo that has a resolution lower than 320 pixels, Instagram will size it up to 320 pixels.
• If your image is between 320 and 1080 pixels broad, Instagram will go along that photo at its original resolution, "as long as the photo'south aspect ratio is betwixt 1.91:one and iv:5 (a height between 566 and 1350 pixels with a width of 1080 pixels)."
• If your uploaded Instagram image is a different ratio, the platform will automatically crop your photo to fit a supported ratio.

Resource: Learn how to edit Instagram photos like a pro.

Instagram photo thumbnail sizes:

• Display size: 161 x 161 pixels
• Recommended upload size: 1080 pixels broad

Tips:

• Remember that Instagram stores versions of these thumbnails that are as large as 1080 x 1080.
• To hereafter-proof your Instagram feed and avoid pixelation, upload images that are as large as possible.

Instagram Stories image size: 1080 x 1920 pixels

Tips:

• This is an aspect ratio of 9:16.
• Uploading an image with a smaller pixel size (simply the aforementioned aspect ratio) ways the Story will buffer quickly.
• If you don't use this ratio, the Story might show with foreign cropping, zooming, or leave big sections of the screen bare.
• Instagram Reels utilize this same sizing.

Resources: Accept your Instagram Stories to the next level with these free templates.

Instagram carousel image sizes:

• Landscape: 1080 ten 566 pixels
• Portrait: 1080 x 1350 pixels
• Square: 1080 10 1080 pixels
• Aspect ratio: landscape (1.91:1), square (i:1), vertical (4:v)
• Recommended image size: Width of 1080 pixels, elevation between 566 and 1350 pixels (depending on whether the image is mural or portrait)

Instagram Reels sizes:

• 1080 x 1920 pixels
• This is an aspect ratio of ix:xvi.
• Encompass photo: 1080 x 1920 pixels
• Keep in listen that Reels are cropped to a 1:i image in your contour feed and a 4:5 paradigm in the home feed.

Instagram ads image sizes:

• Mural: 1080 x 566 pixels
• Square: 1080 x 1080 pixels
• Minimum width: 320 pixels
• Maximum width: 1080 pixels
• Supported aspect ratios: Anywhere betwixt ane.91:1 and 4:5

Tips:

• Recollect: Instagram ads appearing in users' feeds cannot have more than 30 hashtags.
• There are likewise recommendations for the number of characters included in an ad's primary text and headline.

Prototype sizes for Instagram Stories ads: 1080 x 1920 pixels

Tips:

• Instagram recommends leaving roughly "fourteen% (250 pixels) of the top and lesser of the image complimentary from text and logos" to prevent them from being covered.
• As of September 2020, Facebook and Instagram ads are no longer penalized if more than twenty% of the ad space is text.

Twitter paradigm sizes

Tweets that include images consistently get more click-throughs, more likes, and more Retweets than non-paradigm Tweets. In fact, Tweets with visual content are three times more than likely to get appointment.

And so, choosing the right images and creating great visual content for Twitter matters. And, of grade, that includes getting Twitter image sizes right.

Twitter image sizes for contour photos: 400 x 400 (recommended)

• Minimum image size: 200 by 200 pixels
• Maximum file size: 2MB

Twitter image size for header photos: 1500 x 500 pixels (recommended)

Tips:

• To hereafter-proof the image, it's all-time to utilize the maximum size.
• Header images are cropped to an aspect ratio of 3:one.
• Keep in listen that the way header images display changes depending on the monitor and browser being used.

Twitter images sizes for in-stream photos: 1600 x 900 pixels (recommended)

• Minimum size: 600 by 335 pixels
• Recommended aspect ratio: whatsoever aspect between 2:1 and ane:1 on desktop; ii:1, iii:4 and 16:9 on mobile
• Supported formats: GIF, JPG and PNG
• Maximum file size: Up to 5MB for photos and GIFs on mobile. Up to 15MB on the spider web.

Twitter card image size:

Twitter recognizes when a Tweet includes a URL. Twitter then crawls that website, pulling in content, including a Twitter epitome for the summary bill of fare. (This is how it all works, by the way.)

• Minimum size: 120 10 120 pixels
• Supported formats: GIF, JPG, PNG
• Maximum file size: 1MB

Tips:

• You lot can examination what your Twitter summary card will look similar and come across a preview using the bill of fare validator.
• There are a range of different Twitter cards, and so also a range of sizes. Equally well as the regular summary cards, at that place are summary cards with large images, app cards and player cards.

Twitter image sizes for ads:

• Single and multi-epitome tweets: Minimum 600 x 335 pixels, merely use larger images for the best results.
• Website carte image: 800 10 418 pixels for 1.91:1 aspect ratio. 800 x 800 for 1:1 aspect ratio. Max file size of 20MB.
• App card image: 800 ten 800 pixels for i:i attribute ratio. 800 x 418 pixels for 1.91:i aspect ratio. Max file size of 3MB.
• Carousels: 800 x 800 pixels for 1:1 aspect ratio. 800 x 418 pixels for 1.91:ane aspect ratio. Max file size of 20MB for 2-six image cards.
• Direct Message card: 800 x 418 pixels for 1.91:1 aspect ratio. Max file size of 3MB.
• Conversation carte du jour: 800 x 418 pixels for 1.91:ane aspect ratio. Max file size of 3MB.

Resource: Find more data here on how to advertise on Twitter.

Facebook prototype sizes

Facebook updates its design and image dimensions constantly. The best strategy to futurity-proof your brand'south content is to always upload the highest-quality image yous can. Stick to Facebook's recommended file formats for the best results.

Facebook image sizes for profile photos: 170 ten 170 pixels (on near computers)

Your Facebook contour motion-picture show will display at 170 ten 170 pixels on desktop. Simply it will display as 128 x 128 pixels on smartphones.

Facebook image sizes for cover photos: 851 x 315 pixels (recommended)

• Display size desktop: 820 ten 312 pixels
• Brandish size smartphone: 640 x 360 pixels
• Minimum size: 400 x 150 pixels
• Ideal file size: Less than 100KB

Tips

• To avert any compression or baloney, upload a JPG or PNG file.
• Use the recommended pixel sizes for the fastest load times.
• Profile pictures and encompass photos with logos or text work best when uploaded every bit a PNG file.
• Don't drag to reposition once you've uploaded your encompass photo.

Resource: Get more tips on creating neat Facebook cover photos.

Facebook epitome sizes for posts and timeline photos:

Facebook automatically resizes and formats your photos when they are uploaded for the timeline to be 500 pixels wide and to fit the ane.91:i aspect ratio.

Only avoid pixelation or ho-hum load times past remembering these sizes:

• Recommended size: 1200 10 630 pixels
• Minimum size: 600 x 315 pixels

Tips:

• If you are sharing ii-x images in your brand's Facebook mail service using the carousel display, images should be 1200 x 1200.
• This is a ane:1 ratio.

Facebook event embrace photo image sizes: 1200 x 628 pixels (recommended)

Tips

• This is about a 2:1 ratio.
• The size of your event cover photo can't exist edited after it'due south been added to an consequence.

Facebook prototype sizes for panorama or 360 photos:

• Minimum image size: Facebook says that it should be "30,000 pixels in any dimension, and less than 135,000,000 pixels in full size."
• Attribute ratio: ii:i

Tips

• Facebook automatically recognizes and processes these images based on "camera-specific metadata found in photos taken using 360-ready devices."
• Files for these Facebook images can be upward to 45 MB for JPEGs or 60 MB for PNGs.
• Facebook recommends using JPEGs for 360 photos and ensuring files aren't bigger than xxx MB.

Facebook image sizes for Facebook Stories: 1080 10 1920 pixels (recommended)

Tips

• Facebook Stories take upward the full screen of a phone. That's an aspect ratio of 9:xvi.
• Don't choose an image with a width smaller than 500 pixels.
• For Stories with text, consider leaving 14% of the top and bottom text-complimentary. (That's 250 pixels.) That fashion any call-to-action won't be covered by your brand'south profile photograph or buttons.

Facebook image sizes for ads:

• Sizes for Facebook Feed ads: At least 1080 x 1080 pixels. Minimum size 600 10 600 pixels. Ratio 1.91:ane to 1:1. Maximum file size of 30 MB.
• Sizes for Facebook Right Column ads: At least 1080 10 1080 pixels. Minimum size 254 x 133 pixels. Ratio 1:1. (Retrieve: These are a desktop-simply advertizement format.)
• Facebook paradigm sizes for Instant Articles: At least 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Maximum file size of 30 MB.
• Image sizes for Facebook Marketplace ads: At to the lowest degree 1080 x 1080 pixels. Ratio 1:1. Maximum file size of 30 MB.
• Image sizes for Facebook Search: At least 1080 x 1080 pixels. Minimum size 600 x 600 pixels. Ratio 1.91:i to 1:i. Maximum file size of 30 MB.
• Facebook prototype sizes for Sponsored Letters: At least 1080 x 1080 pixels. Ratio i.91:i to i:one. Maximum file size of 30 MB.
• Sizes for Messenger inbox ads: At least 1080 x 1080 pixels. Ratio 1:1. Minimum size 254 x 133 pixels. Maximum file size of 30 MB.
• Sizes for Messenger Stories ads: At least 1080 x 1080 pixels. Ratio ix:xvi. Minimum width of 500 pixels.

Resource: Here'due south more info on how to advertise on Facebook.

LinkedIn image sizes

When yous employ LinkedIn for business concern — whether it's via your personal profile or a company page — pairing your LinkedIn updates with images has consistently been shown to increase comments and sharing.

Stick to the recommended sizes beneath for best results. And always make certain to await at your profile and content on multiple devices before finalizing.

LinkedIn paradigm sizes for profile photos: 400 x 400 pixels or larger (recommended)

Tips

• LinkedIn tin adjust photos upwardly to 7680 x 4320 pixels.
• And it can handle files up to 8MB, then upload as large as you lot tin can to hereafter-proof.

LinkedIn prototype sizes for profile encompass photos: 1584 ten 396 pixels (recommended)

• Aspect ratio: 4:1

Tips

• Make certain your file is smaller than 8MB.
• Cover photos are cropped differently on mobile and desktop. Make sure to view your profile on both kinds of display before finalizing.

LinkedIn epitome sizes for company pages:

• Company logo size: 300 10 300 pixels
• Page cover epitome size: 1128 x 191 pixels
• Life tab primary prototype size: 1128 x 376 pixels
• Life tab custom modules image size: 502 ten 282 pixels
• Life tab company photos image sizes: 900 x 600 pixels
• Square logo: At least lx ten 60 pixels

Tips

• When posting image updates to your company page, brand certain to utilize PNG or JPG images.
• Use an aspect ratio of 1.91:one.
• 1200 10 628 pixel images are ideal.
• This LinkedIn image sizing also applies to LinkedIn Showcase pages.

LinkedIn image sizes for blog mail link images: 1200 10 627 pixels (recommended)

LinkedIn custom paradigm size for sharing a link in an update: 1200 x 627 pixels (recommended)

When pasting a URL into an update, an automobile-generated thumbnail image may appear in the preview if one is available, along with the article or website title.

But, you can customize information technology past clicking the Image icon below the text box and selecting a photo from your figurer.

Bonus: Go the always-upward-to-date social media image size cheat sheet.  The complimentary resource includes recommended photo dimensions for every blazon of image on every major network.

Get the gratis cheat sail now!

Tips:

• The prototype should employ a ane.91:1 ratio.
• More than the minimum of 200 pixels wide.
• If the paradigm width is less than 200 pixels wide, information technology will appear every bit a thumbnail on the left side of the post.

LinkedIn image sizes for ads:

• Visitor logo size for ads: 100 x 100 pixels
• Spotlight ads logo size: 100 10 100 pixels
• Spotlight ads custom background epitome: 300 x 250 pixels
• Sponsored content images: 1200 ten 627 pixels (i.91:1 attribute ratio)
• Sponsored content carousel images: 1080 x 1080 pixels (1:1 aspect ratio)

Pinterest image sizes

Pinterest prototype size for profile image: 165 x 165 pixels (recommended)

Tips

• Recall that your profile photo volition be displayed every bit a circle.

Pinterest image size for profile cover photo: 800 x 450 pixels (at minimum)

Tips

• Try to avoid placing a portrait photograph into the comprehend photo spot.
• Instead, utilise a landscape photo with a 16:9 attribute ratio.

Pinterest image sizes for Pins:

• Aspect ratio: 2:3 (recommended)
• Square pins: 1000 x 1000 pixels
• Recommended size: 1000 x 1500 pixels
• Max file size: 20MB

Tips

• Keeping the two:3 aspect ratio ensures your brand's audience sees all the prototype's details on their feed.
• On the feed, Pins are displayed with a stock-still width of 236 pixels.
• If you lot want to create Pins with a different aspect ratio, know that Pinterest crops images from the bottom.
• Both PNG and JPEG files are accepted.

Pinterest image sizes for collections Pins:

• Aspect ratio: 1:i (recommended) or 2:3
• Recommended size: thousand x 1000 pixels or one thousand ten 1500 pixels
• Max file size: 10MB

Tips

• This format appears as one main prototype, to a higher place iii smaller images.
• All images must take the aforementioned aspect ratio.
• Collections appear in feeds on mobile devices.
• Both PNG and JPEG files are accepted.
• Collections tin besides be an advert format on Pinterest.

Pinterest image size for Story Pins:

• Aspect ratio: 9:16
• Recommended size: 1080 10 1920 pixels
• Max file size: 20MB

Pinterest image sizes for ads and carousels:

• App install ads: Same specs as standard Pins. A two:iii aspect ratio is recommended. grand 10 1500 pixels recommended.
• Carousel Pins and ads: An aspect ratio of either 1:1 or 2:3. 1000 x 1500 pixels or 1000 ten 1000 pixels recommended. Upwardly to 5 images can be included in a carousel.
• Shopping ads: Same specs as standard Pins. A two:3 aspect ratio is recommended. k 10 1500 pixels recommended.

Resource: Get some advice on how to apply Pinterest for business.

Tumblr image sizes

Tumblr profile photograph size:

• Recommended size: 128 x 128 pixels
• Minimum size and avatar: 64 x 64 pixels

Tumblr banner size:

• Recommended size: 3000 x 1055 pixels
• Minimum size: 640 x 360 pixels

Dashboard view prototype:

• Minimum size: 500 10 750 pixels
• Maximum size: 1280 x 1920 pixels

Tumblr photo gear up:

• I image: each photo 500 pixels wide
• Two images: each photo 245 pixels broad
• Three images: each photo 160 pixels wide

Tumblr images in a shared link or text postal service:

• The thumbnail image in a link will brandish at 130 x 130 pixels.
• Images in a text mail service display at a width of 125 pixels, only aggrandize when clicked on.

Tumblr audio postal service image size: 169 x 169 pixels

Tumblr ads image size: 1280 ten 1920 pixels (recommended)

Snapchat image sizes

Snapchat ads image size: 1080 x 1920 pixels (at minimum)

• Attribute ratio: 9:xvi
• File type: JPEG or PNG
• Maximum file size: 5MB

Snapchat Geofilter image size: 1080 ten 1920 (at minimum)

• Aspect ratio: 9:16
• File type: JPEG or PNG
• Maximum file size: 5MB

Resources: How to Create a Custom Snapchat Geofilter

YouTube prototype sizes

YouTube contour photo size: 800 10 800 pixels (recommended)

Tips

• Brand sure the focus of your photo is centered for best results.
• Files should exist JPEG, GIF, BMP or PNG. Blithe GIFs won't work.
• Photos will render at 98 x 98 pixels.

YouTube banner image size: 2048 10 1152 pixels (at minimum)

• Aspect ratio: 16:ix
• Minimum area for text and logos without being cut off: 1235 x 338 pixels
• Maximum file size: 6MB

Resources: How to make the best YouTube channel art (plus v free templates).

YouTube video size: 1280 ten 720 pixels (at minimum)

Tips

• YouTube recommends that videos intended for sale or rental accept a higher pixel count: 1920 x 1080 pixels.
• YouTube requires videos to be 1280 x 720 pixels in order to meet HD standards.
• This is a 16:ix aspect ratio.

YouTube thumbnail size: 1280 ten 720 pixels

TikTok image sizes

TikTok profile photo size: 20 ten xx pixels (minimum size to upload)

Tips

• While twenty x 20 is the minimum upload size, upload a higher quality photograph for time to come-proofing.

TikTok video size: 1080 10 1920

Tips

• The ideal aspect ratio for Tik Tok videos is ane:1 or 9:xvi.

Social media marketers need to get many things right when creating visual content for social media.

You've got to make sure any images you use don't defy copyright laws. If you don't accept original imagery, yous've got to find high-quality stock photos. And you've got to figure out which tools out there can help elevate your social media images.

On pinnacle of that, you've got to go your social media image sizes right. And getting that correct is really important considering:

• Information technology avoids pixelation and awkward prototype stretching. And avoiding that keeps your images looking professional.
• Your photos volition exist optimized for each social channel's feed. This can assist increase date.
• It ensures your audience sees the full photograph. Wrong sizing could cut off some of your brand'southward messaging.
• Information technology can time to come-proof your content. Existence in-the-know with social media paradigm sizes now could mean less piece of work for your brand in the future, when network change upwardly how images display again.

Plus, brands using the Hootsuite photograph editor tool can size and edit their social media images correct in the Composer. When in the Composer, upload an image and click Edit Image to launch the tool. And it makes cropping and sizing images for each specific social channel easy.

Here's how it works:

Don't experience like memorizing all this info? Easily resize your social media images for publication through Hootsuite Compose, which includes upwards-to-date image dimensions for every social media network.

Get Started

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Source: https://blog.hootsuite.com/social-media-image-sizes-guide/

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